Short Essay #2

English 1010
Short Essay #2
Analyzing Rhetoric: Logos

Analyzing rhetoric has a long tradition, dating back to the ancient Greek philosophers. Aristotle considered how an argument (a piece of rhetoric) could appeal to its audience: logically (logos), emotionally (pathos), and ethically or based on the authority of the author (ethos).

You have picked a piece of rhetoric in the form of a bumper sticker. After briefly describing this argument in terms of its claims and its audiences, focus a discussion on its logical appeal.

Think about these questions as you consider this argument’s logos appeals:
·         How does it use a logical claim?
·         In what ways does it have logical strengths— on any level does it make sense?
·         How does it fail logically—how does it fail to make sense?
·         How does it commit logical fallacies?

Try to remain balanced in your analysis of its logic— you can certainly note if its logical appeal is persuasive or not, but try to stay unbiased and show both strengths and weaknesses (if both exist).

Remember, don’t discuss all three appeals: JUST FOCUS ON THE LOGICAL APPEAL and discuss how this bumper sticker uses it in detail.

Embedding an image of the piece of rhetoric being analyzed could be helpful for your discussion. This short essay should be in MLA format and be at least 200-250 words.


Bring both an electronic and hard copy of this essay to our next class.

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